Acorns

Strategy

Most people don’t think about Money Management until later in life.

Acorns encourages people to Get their Money in order now by giving them advice from nature’s financial advisors: Squirrels.

We’ll start by introducing Wallnut street.

As park visitors enter, they’ll be met with squirrels giving financial advice in their own special way.

When they approach the desk, they’ll be able to translate the squirrel’s gibberish using a simple QR code.

Cool Merch

We’ll also hand out some merch for visitors to take home.

Thank you!

Partners

Jacob Saunders, Copywriter

Emma Ward, Art Director